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Here is our interview with George Kidd, the CEO of ODA. It’s a trade association for online dating businesses offering services to UK users.

We work to set and maintain standards to protect users and to create a climate in which businesses can invest and innovate. This was an informal group of people who decided to take a lead in testing the case for an association and willing to put in the backing to get it off the ground.

We aim to inform and influence Government, regulators, the media and businesses on whom we have a reliance and close relationship. I am particularly grateful to Duncan Cunningham, our Chairman and his board; Jackie Elton, Karl Gregory, Julia Porter and Dan Winchester for their work. We have a hybrid funding model with a membership fee and a fixed payment for each site registered with ODA and carrying our logo and links.

We want to accommodate different business models including “white label”.

uk is a possible choice for those who are curious about online dating and want to get their feet wet and if you want to explore something different from the POF's or OKCupid's of this world.

Though it allows for the opportunity to explore online dating without getting sucked into costly monthly subscriptions.

UK has Online Dating Association (ODA) that gets standards in place.

13 UK internet dating companies are supporting the initiative now, including Match.com, e Harmony, Free uk, Christian uk, Dating Factory and others.

OPW INTERVIEW - Feb 18 - Germany has SPIN Kodex, a code for online dating sites that defines clear rules related to cancellations policy, recurring payments and privacy issues.

The site is designed for people living in the United Kingdom.

The postcode search will help you find local people.

We’ve all seen in the news that scammers prey on dating sites.

They’re the scourge of the industry that we’re proud to be in, and we work hard every day to stop them from joining and ruining the party.