“It’s become legitimate and viable to be single for a long period of time,” he says.
If the most important questions you ask on a first date involves weed, you just hit the jackpot.
Soon after gaining popularity, the site also earned its fair share of criticism for “promoting extramarital affairs”.
But that doesn’t seem to have hampered its success rate.
“People are spending a big chunk of their lives — much of the 20s and even into their 30s, increasingly — becoming a grown up,” Klinenberg says.
“They’re investing their time in their job, they feel anxious about their career and they’re having a very difficult time moving into that next stage of what we’ve traditionally thought of as grown-up life.” Postponing marriage has also meant that more people are living alone and "happily single," something that many seemingly do not want to give up “People who live alone have a degree of control over their time and space that very few other people have,” says Klinenberg.